Hi, I’m Samaher, and I’m excited to share my story with you. My journey has been a unique one, and I’m thrilled to share my experiences, skills, and education that have helped shape who I am today.
🎓 Early Years and Education
My journey in MarTech began in my beautiful country Tunisia, where I completed my Bachelor of Science in Business Administration at Tunis Business School. I majored in Marketing and minored in Business Analytics.

As a student, I was part of the international student network Junior Enterprises. I served as Marketing & Communications Director and led a talented team of individuals within TBS Junior Enterprise.








UPDATE:
Guess Who is Once Again a Student?
Yup, that’s right. It’s 👉 ME 👈
I’m currently pursuing a MSc in Data Science for Economics in the University of Milan a.k.a. La Statale. This step represents my commitment to shaping a technical and business-oriented profile I’ve been striving for, especially after some years in the professional world.

💼 Professional Life
From the moment I started my career in tech, I knew I was in the right place. I’ve had the privilege of working for companies that are pushing the boundaries of what’s possible, and it’s been an incredible journey so far. I feel lucky every day to be part of such a dynamic and fast-paced industry, where there’s always something new to learn and explore.
I began my professional journey as a Marketing Business Analyst at Advyteam, where I was responsible for analyzing business data and providing insights to drive marketing strategy.
From there, I transitioned to a Digital Marketing Specialist role at Acredius, where I managed digital marketing campaigns and helped the company achieve its marketing goals.
In my most recent role, I was a Marketing Data Analyst at Keyrus, where I leveraged my expertise in data analysis and marketing automation to provide insights and help drive the company’s marketing efforts.
📸 Personal Life
Apart from my professional life, I have a passion for photography and exploring new places. I always make time for trying out new food, which has allowed me to expand my palate and try different cuisines from around the world.
🤖 Future Aspirations
Looking ahead, I am driven to achieve my goals and make a lasting impact in the MarTech industry. With each new experience, I am able to develop new insights and perspectives that shape the way I approach my work. I am passionate about exploring new ideas and strategies and am excited to see where my journey will take me.
🤔 Final Thoughts
My journey has been filled with ups and downs, but I wouldn’t have it any other way. I’m grateful for the experiences that have shaped me and the skills I’ve developed. I hope that my experiences have given you a glimpse into who I am. I would love to connect with you and learn more about YOUR story.